Thanks to my web experiences serving famous international brands.
I have worked with all the parts of the ecommerce value chain from project management, IT ingeneering, creative work, logistics, customer service, shooting and casting, catalog products, marketing strategy and business development. Today, I manage a team of ecommerce experts.
Business unit director at Mixcommerce
- period : since october 2010 (permanent contract)
- employer : Mixcommerce
- accounts :
Mixcommerce is an e-commerce delegated agency.
In charge of the P&L, I drive the business plan of the e-commerce websites.
I manage a team of digital experts.
Brand manager at Mixcommerce
- period : from september 2009 to september 2010 (permanent contract – 1 year)
- employer : Mixcommerce
- account : celio*
Mixcommerce is an ecommerce delegated agency.
For the French fashion brand celio* my responsibilities have extended with a newly created brand manager position.
As lead contact for the brand I manage accounts covering marketing, logistics, photo shooting, model managements, merchandising and IT engineering).
I report directly to the managing director for matters to do with ebusiness, marketing and deal wth brand directors on the account side.
Senior project manager at Mixcommerce
- period : july 2008 to august 2009 (permanent contract – 1 year)
- employer : Mixcommerce
- account : Kookaï, celio*
Mixcommerce is an ecommerce delegated agency.
I first worked for Kookaï (a French fashion brand) and drove their first ebusiness project targeted on the french market. (www.kookai-boutique.com). I moved to expand my resume by working on the International development of Mixcommerce offer, particularly in relation to banking and to logistical issues.
Most recently I have been selected to drive the celio* ebusiness project with a 6 months planning target. Due to my efforts on the 2nd of November celio.com was live and Making Business.
Online project manager at MRM Worldwide
- period : november 2006 to june 2008 (permanent contract – 1.5 years)
- employer : MRM Worldwide (Paris)
- account : L’Oréal Paris International, Nestlé, Durex, Unilever, Century21, Cdiscount
MRM Worldwide is the digital division of Mc Cann Worldgroup
Responsibility for the L’Oréal PARIS International account, where my project was to animate the online relationship program called “LOréal PARIS VIP” for the French market and thento deploy it worldwide. This involved the management of over ten countries online presence in order harmonize L’Oréal Paris’s public communication.
For Maille – Unilever (the premium mustard from Dijon), I had responsibility for animating the ecommerce website using social networks and the relationship program based on gustatory profiles. The project won the “eBusiness Topcom d’Or 2007? competition, the gold standard for French advertising contest.
For Durex, leader on the condom market, I developed an email recruitment plan, with the target to give 100 000 condoms to the world aids day. The website became the relay of the new brand position “Durex le sexe c’est la vie” which means “Sex is life, Durex”. The target was to focus on sex benefits and encourage people to interact with a sex quotient assessment.
For Century 21 I drove the recasting of the French Real Estate portal (www.century21.fr) and the content twin website (www.toutsurlimmo.com).
For Nestlé I worked on an Extranet built to deploy communication kits to worldwide Nestlé headquarters.
For Cdiscount, I wrote a client database animation strategy based on an etchic relationship program.
Localization project manager
- period : octobre 2006 (1 month temp contract)
- employer : Lionbridge France
- accounts : Motorola, Microsoft US
Lionbridge is a worldwide translation company listed on nasdaq (LIOX). They use a translation memory technology which helps them to improve delay periods and costs production.
For Motorola and Microsoft US I drove localisation projects in a worldwide environment with each Lionbridge local headquarters. English was the main language in this context.
This job required : rigor, reactivity, autonomy and effective working to deadlines, in agreement with the international time table of the different headquarters.
Project manager
- period : march to august 2006 (6 months training)
- employer : Euro RSCG 4D
- accounts : CANAL+, CANALSAT
Euro RSCG 4D was the digital division of the Euro RSCG advertising group, before it merged with BETC to become Euro RSCG BETC 4D.
For the French #1 TV broadcaster “pay per access” CANALSAT, I drove the launch of an event operation organised on the Internet for the ten years birthday of the brand. The website was based on a strong partnership with the 30 TV channels members of the operation. On any one day, a TV channel could benefit for 100% of the Internet media plan to gain “free” visibility. Customers could instantly win by scratching one of the prize offer by the TV channel concerned.
For CANAL+ I mainly worked on updating the online offer through the different channel (www.canalplus.fr, www.simplecommecanal.com, www.canalsat.fr and the acquisition media plan)
Advertising manager
- period : april to june 2005 (3 months training)
- employer : Creativeshop
- accounts : Sidaction, celio*, vacances transat
Creativeshop was a direct marketing agency who quickly turned into the digital marketing (recruitment and acquisition)
For celio*, Sidaction and Vacances Transat I worked on recruitment and acquisition email campaigns. The target was to collect and transform leads.
e-marketing project manager
- period : september to november 2004 (3 months training)
- employer : Actimage Luxembourg
Actimage is an IT engineering agency based in Luxembourg
I worked on a commercial action plan in order to recruit new clients to the Luxembourg market.
Communication agent
- period : april to june 2004 (3 months training)
- employer : MLM Communication
MLM Communication is a communication agency based in Metz in the north east of France.
Internet advertising manager
- period : july 2003 (1 month temp contract)
- employer : Publiprint – Indicateur Bertrand
I maintained the relation with advertisers for a real estate website called www.explorimmoneuf.com, which belongs to the Publiprint advertising group.
I had to connect customers with real estates promoters. As a webmaster I had to push live some new real estate goods, and alert the IT department of any problems.
Technical project manager
- period : april to june 2003 (3 months training)
- employer : Publiprint – Indicateur Bertrand
IT development and implementation of a survey webtool, helping the marketing department to build surveys and report statistics. This tool allows to build qualitative and quantitative surveys for the web portals of the Indicateur Bertrand company. The target was to improve the quality of customer services of the company.
Technical hotline adviser
- period : september to december 2002 (4 months temp contract)
- employer : Clientlogic
- account : AOL France
In a direct relation with AOL France customers, I helped solve technical issues, within a small time frame, while updating their customer folder.